The second-generation Kia Cee’d is a big seller for the Korean brand with over 640,000 finding homes since its inception in 2012. However, competition is tough with rivals such as the Honda Civic, Volkswagen Golf and soon-to-be-revealed 2018 Ford Focus upping their game. The all-new Kia Ceed has been revealed before its debut at the Geneva motor show.
Note "Ceed" and not "Cee’d" as Kia has removed the apostrophe to make the car appear more universal. What does "Ceed" stand for? "Community of...
Europe, with European Design."
The new Ceed continues Kia’s signature "Tiger Nose" grille tradition and those funky ice-cube daytime running lights are standard across the range. This model has matured leaving behind creases and tapering lines in favor of a more straight-laced design. Is it less adventurous than its predecessor? We’ll leave you to decide. More overt are the car’s distinctive taillights with an intricate lighting signature. Your choices of wheels range from 15-inch steel wheels on the base car, up to the smart 17-inch diamond-cut alloys pictured.
Kia claims that this interior is of high quality and more ergonomic than before. The center console is angled towards the driver for ease of use and a greater number of soft-touch materials feature. There are a range of trims to choose from that supplement the cabin with faux-leather, aluminium, glossy plastics and real leather, depending upon which grade you go for. Trunk space is a Volkswagen Golf-surpassing 395 liters.
Automatic lights and keyless entry comes as standard, but it’s possible to grow the car’s touchscreen to 8 inches and enjoy your favorite music via a premium JLB sound system. You can also option an in-car Wi-Fi hotspot to keep the kids connected (and quite) on long journeys. A tech first for Kia is "level two autonomy" in the form of lane keeping assistance and active cruise control. The car will keep a safe distance from other traffic and makes sure that it remains within its lane should it stray.